Project Backgroud

At present, the market is facing significant challenges due to changes in consumer demographics and evolving consumer landscapes. For traditional enterprises, rigid management models struggle to support brand innovation and growth. Similarly, for fast-moving consumer goods (FMCG) companies with diverse categories, channels, and consumers, the complexity of their value chains and scenarios requires more adaptable organizational structures and information systems to meet the rapidly changing demands of the digital era.

In 2018, Procter & Gamble (P&G) established a Digital Innovation Center in China to address these challenges. Through a deep collaboration with Infodator, P&G redefined job roles with the "one person, one machine" approach. iBot digital employees have become integral to P&G's supply chain, automating entry-level tasks and allowing for personalized deployment based on individual employee needs. This approach significantly enhances both individual creativity and overall productivity within the company.

Project Describtion

Multi-brand Management:

Procter & Gamble's multi-brand strategy is a textbook case in the retail industry. However, the enormous volume and the delays in application circulation have created immense pressure on tasks such as product packaging updates. The innovation department is overwhelmed. By adopting Infodator's iBot digital employees, routine updates have been standardized and automated, significantly reducing labor costs. Employees can now focus their energy on more valuable tasks such as product quality audits.

Digitalized Supply Chain:

Procter & Gamble leverages Infodator's "Digital Twin Technology" to gain integrated capabilities for monitoring, diagnosing, simulating, forecasting, and controlling the supply chain. Coupled with Procter & Gamble's intelligent manufacturing capabilities and efficient logistics network, the company's supply chain addresses pain points for both B2B customers and B2C consumers, providing more refined services.

Strong Replicability:

Once generic scenario product components are validated by Procter & Gamble's China headquarters, they are quickly replicated in multiple subsidiaries such as Procter & Gamble Taiwan and Procter & Gamble Hong Kong. Leveraging Infodator's zero-code technology, rapid deployment is achieved, assisting Procter & Gamble, with its globally distributed presence, in swiftly completing overall automation upgrades.

Project Results

Procter & Gamble has been exploring its digital capabilities, aligning intelligence with its business to empower growth and value creation, which is its biggest opportunity at present. Infodator has played a crucial role in facilitating Procter & Gamble's comprehensive digital transformation through its digital workforce, meeting diverse business needs across various scenarios. The digital workforce has significantly reduced labor costs, freeing up 1830 person-days, and achieved a data verification accuracy rate of 100%. This has helped Procter & Gamble become a leading digital innovator in China, enabling sustainable development and ensuring that every product reaches households worldwide.